Brief: Meaningful Video Experiences
On Innervate, marketers have full control to tailor video experiences, for multiple objectives, across devices and channels including social, native, OTT, and the web. Whether driving brand awareness or enticing customers to return to the site, powerful AI technology considers multiple data signals including first-party data, site-side behavior and real-time triggers like the weather to assemble and deliver the most relevant video to each customer.
This brief explains how Innervate simplifies dynamic video:
Personalize videos according to shopping behavior
Streamline production, delivery, and optimization across channels
Experiment to drive perpetual lift
Incorporate video into the buyer journey