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Yahoo Chooses Innervate as their Data-Powered Creative Solution Partner Read Here

Yahoo Launches First Ad Creative Platform, Princess Cruises Becomes Early Tester

June 20, 2024 | By

Yahoo Advertising brought its expertise to this year’s Cannes Lions Festival, and on Wednesday announced its first data-driven creative solution based on dynamic insights from more than 205 million logged-in U.S. users.

Yahoo Creative, developed in partnership with Innervate -- which focuses on dynamic and interactive customer experiences -- integrates with Yahoo DSP, but also works with other ad platforms.

Continue reading the full article at MediaPost.

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